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Saying … “I don’t know” Unleashes Innovation!

Updated: Jul 9, 2021

02.02.17 | Xandra May

Cultures suffer when leaders lack the courage to say “I don’t know”. Without experimentation, there’s no innovation or risk.

You’ve recruited good people – let them soar. If you can admit what you aren’t sure about, it’s an opening to a real conversation.

In their provocative book, Freakonomics, Dubner and Levitt posit that if you have to be the expert and have the answer then you foster a culture that’s afraid to experiment.

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